Hi.
I'm Mahshid Karimi,
I help people
feel they belong.
The digital way.

Featured projects
Research & Design


SmartHome Security Redesign

As part of TELUS National Product team, I led the redesign of the end-to-end journey for TELUS SmartHome Security



Simplification of TELUS Home Solutions purchase flow which allows customization & provides the opportunity for the business to upsell & cross sell
Interstitial Page & Flow Simplification
Research & Design


Design of an AI-driven tool and shared expertise to automatically review and ensure quality of radiation therapy treatment plans.
Quality Assessment for Radiotherapy Treatment Plan


A Pre-sale Home Sharing Marketplace
Design of a platform enabling developers to pre-sale their project fast and easy and connecting them to a wider pool of realtors.


A Real Estate Transaction Management Service (TMS)
Adding multiple features and UI redesign for a transaction management software that empowers the entire transaction lifecycle



A Mobile-First AI Healthcare App & Website
Design of a mobile application utilizing machine learning and image processing techniques to shade patient’s teeth with improved accuracy
I Help companies
adopt a user-centric mindset by deriving inspiration from people, objects, and spaces.
I'm a creative problem solver and have a keen eye for detail. As a designer, I've had the opportunity to work in different industries throughout my career. From medical apps, real estate management softwares and most recently: responsive web & eCommerce.
Outside of work, I love hiking and spending time in nature (my natural habitat!!)
UX Design UX Strategy Formative User Research Storytelling Creative Initiatives Summative User Testing Project Management
